{"id":5738,"date":"2024-01-12T12:05:52","date_gmt":"2024-01-12T16:05:52","guid":{"rendered":"https:\/\/parmaks.com\/Resources\/chris-beresford-hill-a-master-ad-man-on-superbowl-confessions-how-to-come-up-with-great-ideas-cold-emailing-mark-cuban-doing-naughty-things-poetic-mind-control-creative-process-and-insi\/"},"modified":"2024-01-12T12:05:52","modified_gmt":"2024-01-12T16:05:52","slug":"chris-beresford-hill-a-master-ad-man-on-superbowl-confessions-how-to-come-up-with-great-ideas-cold-emailing-mark-cuban-doing-naughty-things-poetic-mind-control-creative-process-and-insi","status":"publish","type":"post","link":"http:\/\/parmaks.com\/Resources\/chris-beresford-hill-a-master-ad-man-on-superbowl-confessions-how-to-come-up-with-great-ideas-cold-emailing-mark-cuban-doing-naughty-things-poetic-mind-control-creative-process-and-insi\/","title":{"rendered":"Chris Beresford-Hill \u2014 A Master Ad Man on Superbowl Confessions, How to Come Up with Great Ideas, Cold Emailing Mark Cuban, Doing Naughty Things, Poetic Mind Control, Creative Process and Insider Tips, How to Negotiate with Bosses and Clients, and The Power of a Stolen Snickers (#715)"},"content":{"rendered":"

\"Profit<\/a>
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Illustration via 99designs<\/a><\/figcaption><\/figure>\n
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\u201cThe best ideas are when you\u2019re like, \u2018We can never do this. We\u2019re going to get in big trouble. This is so wrong.\u2019 When you feel that, you\u2019ve got to stay there. You absolutely have to. That\u2019s where all the interesting stuff happens.\u201d<\/strong><\/strong><\/strong><\/p>\n

\u2014 Chris Beresford-Hill<\/cite><\/p><\/blockquote>\n

Chris Beresford-Hill<\/a><\/strong> is one of the most sought-after creative leaders in advertising and has led brands with a combined market cap of over $1 trillion. He was recently named Chief Creative Officer of the Americas at BBDO<\/a> Worldwide.<\/p>\n

Previously, Chris served as North America President and Chief Creative Officer at Ogilvy and Chief Creative Officer at TBWAChiatDay. His work for clients like Guinness, Mtn Dew, Dove, Workday, Adidas, FedEx, McDonalds, HBO, and Foot Locker has driven sales while putting dent after dent into pop culture.\u00a0<\/p>\n

Chris and his teams have won every award for creativity and effectiveness many times over, including five campaigns in the permanent collection at MoMA. He has been named to Adweek<\/em>\u2019s list of best creatives \u2014 Adweek<\/em>\u2019s Creative 100 \u2014 Business Insider<\/em>\u2019s Most Creative People in Advertising, and the Ad Age<\/em> 40 Under 40, back when he was under 40.<\/p>\n

Please enjoy!<\/p>\n

Listen to the episode on\u00a0Apple Podcasts<\/a>,\u00a0Spotify<\/a>,\u00a0Overcast<\/a>,\u00a0Podcast Addict<\/a>,\u00a0Pocket Casts<\/a>,\u00a0Castbox<\/a>,\u00a0Google Podcasts<\/a>,\u00a0Amazon Music<\/a>,\u00a0<\/em><\/strong><\/em><\/strong>or on your favorite podcast platform<\/em><\/strong><\/em><\/strong>.<\/strong><\/em> Watch the interview on YouTube here<\/a>.<\/strong><\/em><\/p>\n

Brought to you by Wealthfront<\/strong><\/a>\u00a0high-yield savings account<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong>,\u00a0LMNT<\/strong><\/a>\u00a0electrolyte supplement<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong>, and<\/strong> Nordic Naturals<\/strong><\/a>\u00a0Ultimate Omega fish oil<\/strong><\/strong><\/strong><\/strong>.<\/em><\/p>\n

Listen on<\/span>Apple Podcasts<\/span><\/a><\/div>\n
Listen on<\/span>Spotify<\/span><\/a><\/div>\n
Listen on<\/span>Overcast<\/span><\/a><\/div>\n
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#715: Chris Beresford-Hill \u2014 A Master Ad Man on Superbowl Confessions, How to Come Up with Great Ideas, Cold Emailing Mark Cuban, Doing Naughty Things, Poetic Mind Control, Creative Process and Insider Tips, How to Negotiate with Bosses and Clients, and The Power of a Stolen Snickers<\/p>\n