{"id":9268,"date":"2024-11-05T07:06:04","date_gmt":"2024-11-05T11:06:04","guid":{"rendered":"https:\/\/parmaks.com\/Resources\/are-you-discounting-your-real-value-frank-sonnenberg\/"},"modified":"2024-11-05T07:06:04","modified_gmt":"2024-11-05T11:06:04","slug":"are-you-discounting-your-real-value-frank-sonnenberg","status":"publish","type":"post","link":"https:\/\/parmaks.com\/Resources\/are-you-discounting-your-real-value-frank-sonnenberg\/","title":{"rendered":"Are You Discounting Your Real Value? \u2014 Frank Sonnenberg"},"content":{"rendered":"<p> <a href=\"https:\/\/hop.clickbank.net\/?affiliate=infohatch&amp;vendor=J1R2C\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10614 aligncenter\" src=\"http:\/\/parmaks.com\/Resources\/wp-content\/uploads\/2025\/05\/profit-gen400px.png\" alt=\"Profit Gen\" width=\"400\" height=\"217\" srcset=\"https:\/\/parmaks.com\/Resources\/wp-content\/uploads\/2025\/05\/profit-gen400px.png 400w, https:\/\/parmaks.com\/Resources\/wp-content\/uploads\/2025\/05\/profit-gen400px-300x163.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><br \/>\n<\/p>\n<div>\n<p>Would you ever sell one of your prized possessions for a fraction of its value? Of course not. So why would anyone or any organization choose to function at half their capability? Isn\u2019t that essentially the same thing? If you have the potential to achieve greatness, why would you settle for anything less? Are you underestimating your real worth?<\/p>\n<p>Despite its apparent logic, this scenario occurs every day. It\u2019s the star athlete who skips practice, the promising young employee who\u2019s convinced they know it all, or the leader who tolerates <a href=\"https:\/\/www.franksonnenbergonline.com\/posters\/15-common-habits-of-mediocre-people\/\" target=\"_blank\" rel=\"noopener\">mediocrity<\/a>. The common thread is settling for good when they have the <a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/regardless-of-circumstances-what-we-become-is-a-choice\/\" target=\"_blank\" rel=\"noopener\">potential to be great<\/a>. It\u2019s easy to see why they\u2019re frustrated when others pass them in the fast lane, despite their potential to lead the pack.<\/p>\n<h3><strong>Are You Selling Yourself Short?<\/strong><\/h3>\n<p>Why do people settle for <em>satisfactory<\/em> when they\u2019re capable of achieving the <em>extraordinary<\/em>?<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Poor attitude. <\/strong><\/span>Some people won\u2019t do more than the bare minimum. Their mantra? \u201cIt\u2019s not my job.\u201d<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Lack of feedback.<\/strong><\/span> Some folks think that if they don\u2019t know their faults, they don\u2019t have any. In reality, don\u2019t fear what you may learn about yourself, worry about what you don\u2019t.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Inadequate training.<\/strong><\/span> Some people struggle to grasp the concept of excellence.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Lazy.<\/strong><\/span> Some folks opt for the <em>easy<\/em> way instead of doing things the <em>right<\/em> way.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Lack of motivation. <\/strong><\/span>Some people believe if no one is looking over their shoulder, there\u2019s no reason to make the effort.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Poor leadership.<\/strong><\/span> Some folks set the bar so low you can trip over it.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Bad influence. <\/strong><\/span>Some people, surrounded by others with a lackadaisical <a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/do-you-have-a-strong-work-ethic\/\" target=\"_blank\" rel=\"noopener\">work ethic<\/a>, gradually adopt this behavior as the norm.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Lack of accountability. <\/strong><\/span>Some leaders avoid assigning individual responsibility, leaving no one accountable when things go awry.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Play it safe. <\/strong><\/span>Some folks spend more time covering their behinds than getting the job done.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Resist change.<\/strong><\/span> Some people cling to the notion of \u201cwe\u2019ve always done it this way\u201d instead of exploring a better way.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Poor reward system.<\/strong><\/span> Some folks are paid merely for showing up to work, regardless of their performance. People stop trying when there\u2019s no benefit for being exceptional and no consequence for being mediocre.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Adopt an entitled attitude.<\/strong><\/span> Some people fail to make the effort because they <em>expect<\/em> rewards rather than <em>earn<\/em> them.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Lose sight of the big picture.<\/strong><\/span> Some folks measure success by the number of tasks they complete rather than whether they\u2019re doing them right.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Victim mentality. <\/strong><\/span>Some people convince themselves the <a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/do-you-have-a-victim-mentality\/\" target=\"_blank\" rel=\"noopener\">cards are stacked against them<\/a>, so they stop trying to affect the outcome.<\/p>\n<p><span style=\"color: #ff6600;\"><strong>Boast an inflated ego. <\/strong><\/span>Some folks think they know it all so there\u2019s nothing more for them to learn.<\/p>\n<h3>You\u2019re Worth More<\/h3>\n<p>If you approach things half-heartedly, it might seem easier or demand less effort, but what do you truly gain? The reality is, you\u2019re shortchanging yourself because your real potential far exceeds the effort that you\u2019re making. It doesn\u2019t matter how capable you are if you\u2019re not fully committed.<\/p>\n<p style=\"text-align: center;\">Always give 110%. It\u2019s the extra 10% that everyone remembers.<\/p>\n<p>When you undertake something, do you give it your all? That means striving for improvement every single day. You can achieve this by investing in your <a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/make-personal-development-a-priority\/\" target=\"_blank\" rel=\"noopener\">personal development<\/a>, welcoming feedback, and giving everything your best shot. As the saying goes, \u201cIt\u2019s not about being the best. It\u2019s about being better than you were yesterday.\u201d<\/p>\n<p>Don\u2019t wait for others to tell you to raise your game or that they expect more from you. This isn\u2019t about pleasing others; it\u2019s about fulfilling your own potential.<\/p>\n<p>By setting high standards, tackling tough challenges, and continuously striving for excellence, you\u2019ll strengthen your <a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/9-powerful-reasons-why-your-moral-character-matters\/\" target=\"_blank\" rel=\"noopener\">character<\/a>, advance your career, and enhance your self-worth. Furthermore, when you consistently give everything your best effort, it becomes second nature, improving <em>everything<\/em> you do. Your potential is like a rough diamond, brimming with immense value. With diligent effort, it can be transformed into a priceless gem. However, this transformation can only occur with your commitment. Are you embracing your real potential?<\/p>\n<p><strong>Check out Frank\u2019s new book,\u00a0<a href=\"https:\/\/www.amazon.com\/dp\/B0D2VB6RQ2\" target=\"_blank\" rel=\"noopener\"><em>BECOME: Unleash the Power of Moral Character and Be Proud of the Life You Choose<\/em><\/a>\u00a0\u00a0<\/strong><\/p>\n<h3>Are You Underestimating Your Real Worth?<\/h3>\n<p><strong><b>Please leave a\u00a0<a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/are-you-discounting-your-real-value\/#respond\" target=\"_blank\" rel=\"noopener\">comment<\/a>\u00a0and tell us what you think or\u00a0share it with someone who can benefit from the\u00a0information.<\/b><\/strong><\/p>\n<p>Additional Reading:<br \/><a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/mediocre-behavior-is-a-choice\/\" target=\"_blank\" rel=\"noopener\">Mediocre Behavior Is a Choice<\/a><br \/><a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/do-you-say-its-not-my-job\/\" target=\"_blank\" rel=\"noopener\">Do You Say, \u201cIt\u2019s Not My Job?\u201d<\/a><br \/><a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/exceptional-employees-are-worth-their-weight-in-gold\/\" target=\"_blank\" rel=\"noopener\">Exceptional Employees Are Worth Their Weight in Gold<\/a><br \/><a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/do-you-do-your-best-or-just-enough-to-get-by\/\" target=\"_blank\" rel=\"noopener\">Do You Do Your Best or Just Enough to Get By?<\/a><br \/><a href=\"https:\/\/www.franksonnenbergonline.com\/posters\/15-signs-that-you-need-an-attitude-adjustment\/\" target=\"_blank\" rel=\"noopener\">15 Signs That You Need An Attitude Adjustment<\/a><br \/><a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/what-if-everyone-did-the-bare-minimum\/\" target=\"_blank\" rel=\"noopener\">What If Everyone Did the Bare Minimum?<\/a><br \/><a href=\"https:\/\/www.franksonnenbergonline.com\/blog\/step-up-your-game\/\" target=\"_blank\" rel=\"noopener\">Step Up Your Game<\/a><\/p>\n<p><span style=\"color: #808080;\">If you like this article, subscribe to our blog so that you don\u2019t miss a single post. Get future posts by <a href=\"https:\/\/www.franksonnenbergonline.com\/feed\" target=\"_blank\" rel=\"noopener noreferrer\">RSS<\/a> feed, <a href=\"https:\/\/www.franksonnenbergonline.com\/subscribe\/\" target=\"_blank\" rel=\"noopener noreferrer\">email<\/a> or <a href=\"https:\/\/www.facebook.com\/FrankSonnenbergOnline\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a>. It\u2019s FREE.<\/span><\/p>\n<p><strong>Follow me:<\/strong><br \/><a href=\"https:\/\/www.facebook.com\/FrankSonnenbergOnline\" target=\"_blank\" rel=\"noopener\">Facebook<\/a><br \/><a href=\"https:\/\/www.linkedin.com\/in\/franksonnenberg\/\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a><br \/><a href=\"https:\/\/twitter.com\/FSonnenberg\" target=\"_blank\" rel=\"noopener\">X<\/a>\u00a0(Formerly Twitter)<br \/><a href=\"https:\/\/www.pinterest.com\/franksonnenberg\/\" target=\"_blank\" rel=\"noopener\">Pinterest\u00a0<\/a>and<br \/><a href=\"https:\/\/www.instagram.com\/franksonnenbergonline\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a><\/p>\n<\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><script async defer src=\"https:\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><br \/>\n<br \/><a href=\"https:\/\/hop.clickbank.net\/?affiliate=infohatch&amp;vendor=J1R2C\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10614 aligncenter\" src=\"http:\/\/parmaks.com\/Resources\/wp-content\/uploads\/2025\/05\/profit-gen400px.png\" alt=\"Profit Gen\" width=\"400\" height=\"217\" srcset=\"https:\/\/parmaks.com\/Resources\/wp-content\/uploads\/2025\/05\/profit-gen400px.png 400w, https:\/\/parmaks.com\/Resources\/wp-content\/uploads\/2025\/05\/profit-gen400px-300x163.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Would you ever sell one of your prized possessions for a fraction of its value? Of course not. So why would anyone or any organization [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9269,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-9268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-relationships"],"_links":{"self":[{"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/posts\/9268","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/comments?post=9268"}],"version-history":[{"count":0,"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/posts\/9268\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/media\/9269"}],"wp:attachment":[{"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/media?parent=9268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/categories?post=9268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/parmaks.com\/Resources\/wp-json\/wp\/v2\/tags?post=9268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}